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Quality Street

Togetherness is as simple as sharing a box of chocolates. So, we took to the streets where Pride takes place and renamed them: EQUALITY STREET, for equality and togetherness. HOW NICE. So nice in fact our ECD at JWT took money out of his own pocket, and helped it go live.

 

We sold it in, making it a permanent nice thing for Quality Street chocolates to associate themselves with Pride.

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